Friday, December 18, 2009

Blu-Ray 3D finalized

The Blu-ray Disc Association (BDA) yesterday announced the finalization and release of the “Blu-ray 3DTM specification. The specification, which represents the work of the leading Hollywood studios and consumer electronic and computer manufacturers, will enable the home entertainment industry to bring the 3D experience into consumers’ living rooms on Blu-ray Disc, the most capable high definition home entertainment platform.

The Blu-ray 3D specification calls for encoding 3D video using the Multiview Video Coding (MVC) codec, an extension to the ITU-T H.264 / MPEG-4 Advanced Video Coding (AVC) codec currently supported by all Blu-ray Disc players. MVC compresses both left and right eye views with a typical 50% overhead compared to equivalent 2D content, and can provide full 1080p resolution backward compatibility with current 2D Blu-ray Disc players. The specification also incorporates enhanced graphic features for 3D. These features provide a new experience for users, enabling navigation using 3D graphic menus and displaying 3D subtitles positioned in 3D video.

Source: Business Wire.

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